From Fonts to the Absurdity of Existence

Times New Roman

Arial

Courier

Georgia

Lucida Grande

Trebuchet

Verdana

webdings

I have this weird obsession with fonts. Every time I write(or type for that matter), I would always make it a point to make one letter's font differ from the rest. The letters vary depending on the perspective of the article I'm writing. Usually, the letter M falls prey to my incessant desire to make it unique among others. I guess it's a way of expressing my constant yearning to feel different. I was always defiant of everything. I hated the very word of pragmatism. I took every chance to deviate from the norm. Every opportunity to be center stage.

It's not the attention I want...better yet, I hated attention.

My room.

my house.

Quezon City.

the Philippines.

the Northern Hemisphere.

the Earth.

the Solar System.

the Milky Way.

the Universe.

Gosh, I never felt so small.

The only thing I cannot bear in the entirety of my existence is the prospect that I am but a tiny speck in the universe. I hate the idea that whatever I do can be reduced to the tiniest particle of matter in proportion to the size of the universe. It is quite depressing to ponder on the irrelevance of my existence. If I die, who would care? my mother(of course), father, my 3 brothers, cousins, relatives, closest friends, love interests, friends, classmates, etc. but then again, what are they compared to the enormity that we call life? they are but tiny specks. Irrelevant flakes on someone's shoulder, dust in the wind, a molecule perhaps.

This is why I hate pragmatism. I cannot take the apathy people find refuge in. They accept everything spoonfed on them - every eloquent idea, every piece of information, every shard of meat, every slice of bread, drop of water...I could go on and on with this and will never find satisfaction in condemning the pragmatics. They have always seen society and the world as a maternal being taking care of us, her children. But we're old enough now, we can stand on our own, question anything that goes against our principles. Instead, pragmatics refuse to question the absurdity of life. They treat it without speculation, for questioning life would entail an endless array of philosophical questions that may bother or confuse than enlighten.

This is the life of the genuine philosopher. Always in between the paramount and the alternate reality. In a constant state of speculation and wonder, of profound thought and orgasm....this is my only escape from the anxiety that is life. From the thought of my insignificance to the monstrosity that is society. My shallow existence in this universe - a mere letter with a unique font floating in a vast sea of sentences, phrases and paragraphs.

P.S. Can you guess which letter has a unique font? :D

Check Out How Twitter can make your Business Profit Sweeter

The current trend of marketing is now anchored on the social media landscape, more specifically, via social networking sites (SNSs). One of the most popular SNSs to date is Twitter, which is designed for microblogging enabling users to send and receive messages known as tweets. Tweets are short text-based inscriptions that are displayed on the author's page and sent to the author's subscribers which are known as followers. Although public messages are more often than not used by subscribers, privacy options are also available through a system of direct messaging(DM). This system of following and tweeting DMs regarding business opportunities between companies is the method used by most corporations worldwide.

According to an article posted by Chris Brogan, 50 Ideas on Using Twitter for Business, Tweeting actually helps in easily organizing instant meetups (tweetups) with clients and probable business partners. It enables instant communication between two companies without the hassle of expensive international calls or exhaustive connections research. Twitter is a perfect jumpstart for any infant company, more specially within the IT industry which coincidentally dominates the population of companies with twitter accounts(as expected of them). Reese Spykerman, web designer of Design by Reese sees that Twitter rapidly and exponentially expands her existing network.“I had some clients who were early adopters of Twitter, and their networks started following me. It was a very accessible and quick way for referrals to build without necessarily needing an introduction. Like six degrees of separation, but with fewer degrees,” she says.

Twitter is also an avenue for services development because it provides space for your critics AND with proper analysis on their comments (a.k.a. Retweets) , your company could actually learn from them, making your products evolve to fit to their ever-changing needs. As a duly functioning opinion poll, you can also reach to your customers (a.k.a. Followers) by providing questions on your company's performance or suggestions for further improvement.

By establishing presence in the twitter community or any other SNS, you can actually gain popularity on online ranking surveys starting with an aggressive advertisement of your website which caters the rest of the information regarding your company's products and services. But, be careful on too much aggression on advertising, you don't want your followers to either stop following you or consider your tweets as spam.

Twitter population is also something to watch out for. Sysmos launched a report on the global usage of Twitter which shows a 50.8% of US based users from the formerly 62.1% unique american users in June last year meaning that twitter users outside US gained a significant increase catering more diversity within the online community. A diverse indsutry is something you must not disregard if you are expanding your reach and influence in the global market. Biz Stone, co-owner of Twitter reported that the site now has 105 million registered users and quickly growing with 30,000 sign-ups per day. ”Folks were tweeting 5,000 times a day in 2007. By 2008, that number was 300,000, and by 2009 it had grown to 2.5 million per day. Tweets grew 1,400% last year to 35 million per day. Today, we are seeing 50 million tweets per day—that’s an average of 600 tweets per second. (Yes, we have TPS reports.)” - Twitter, Feb 22.

A fast growing market with minimum resource requirement within a hassle-free virtualized community is the perfect platform for any aspiring company to increase their profits. So, what can I say? Stop reading(this article is about to end anyway) and start tweeting!